Elite growth for
founder-led firms.
Troy Flower delivers high-impact sales leadership and BD strategy for $2m-$20m founder-led businesses, needing BD capacity to scale without the full-time overhead.
Strategic intervention.
Four pillars of business evolution
Fractional BD
Senior BD firepower for specific projects or quarters without the full-time cost.
02Sales Leadership
Coaching and leading your BD, Exec. or sales team into a productive, accountable rhythm.
03BD Ideation
Workshops that unlock new revenue streams and high-value strategic partnerships.
04The Pitch
Architecting the narrative for discrete BD, partnership and pitch opportunities.
Built for the in-between.
Founder-led businesses and mid-tier firms that have outgrown their original sales intuition, but not yet ready to absorb a full-time, six-figure BD lead.
Maybe you need lead generation that isn’t cold-call spam. Maybe a strategic partnership pipeline. Maybe a team that needs senior BD or sales coaching and accountability rather than another tool.
Fractional engagement gives you executive BD capability against a defined scope, with no organisational overhead.

Is it really success if you’re too burnt to enjoy it?
“Business development should be a lever for freedom, not a cage of constant hustle. A fractional BD agent can give you back the evenings, the weekends, and the headspace to do what you do best.”
Curious whether fractional BD is the right move for your business?
Start the conversationLet’s talk scale.
Tell me what you’re working on. I’ll come back within two business days with an honest read on whether I can help.
